ALIFE GOES COLLEGIATE
For over two decades, ALIFE has been a name synonymous with authentic NYC street style, music, art, and downtown culture. Their longevity is even more impressive when you consider how fast this city gobbles up new brands and chucks them to the side for the next hot thing. Their iconic bastion on Rivington street has been a thriving nexus for copping the hottest sneakers, catching the dopest live music shows, and tapping into the city’s kinetic, youthful energy.
We are excited to welcome ALIFE to the Complex SHOP, and in this Buyer’s Guide, we’re shining a spotlight on their new collegiate and varsity-themed capsule.
ALIFE COLLEGIATE Hoodies
Featuring textured chest branding, and crafted from cozy cotton fleece, these varsity-inspired hoodies are great for campus moves, working from home, or just kicking it in your local neighborhood.
ALIFE COLLEGIATE Beanies
There are still many more cold days ahead before we’re truly home free into spring. Until then, these warm beanies from ALIFE are a must for keeping your dome nice and warm. The arched ALIFE branding and turned-up brim add extra style points too
ALIFE COLLEGIATE Parka
What we have here is the perfect varsity-themed nylon parka. This item is great to have in your rotation for the upcoming transitional season. Layer it up with a thick hoodie or sweater for colder evenings and pair it with a lighter long-sleeve tee for warmer days.Shop our full ALIFE Collection here.